Is it the selling – or the numbers?
If the business feels stuck, the question is where. Six statements, a gut answer to each – 30 seconds, and it points to whether the block sits in how the work is won, in the numbers underneath, both, or somewhere these six don't reach. No email asked for, and nothing you answer here is saved or sent anywhere.
Tap how true each one feels right now.
This looks selling-led.
The weight sits in how the work is won. Worth starting with the revenue seat. And if the picture underneath turns out murkier than it looks, that surfaces in the first conversation anyway.
This looks numbers-led.
The signals are financial. Worth starting with the financial seat – a clear look at the numbers, on the same standing rhythm as everything else we do.
It looks tangled.
The selling and the numbers feed each other, and often enough they tangle – which is why this asks about both. That isn't a worse starting point – it's a more honest one. The two seats run on the same standing rhythm, and they're built to run together.
It's faint on both sides.
None of these six is ringing loudly enough to name a side. That's a real answer, not a failed one: either the block is somewhere these six statements don't reach, or it's early enough that it hasn't picked a side yet. The scorecards go deeper than thirty seconds can, and either will tell you more than another pass at these six.
None of it rings true.
On these answers, neither the selling nor the numbers is showing the classic signs – either this business isn't stuck, or it's stuck somewhere these six statements don't reach. If something still feels off, the scorecards below go deeper than thirty seconds can.
Not sure which it is? That's exactly what a first conversation sorts out – talk to us.
What this produces is information, not advice – general by design, built from nothing but your own answers, and no substitute for guidance from someone qualified who knows your situation. Using it creates no client relationship or contract with Stoneforge LLC; results are provided as-is, errors and omissions excepted – see our full terms.